The Bartenders
Strategic thinkers, innovators, and brand builders
Jennifer Liu
Chief Strategy Bartender · Founder of Mix-O
20 years spanning insight, strategy, and innovation — Jen has never stayed in one lane. She's the founder of Mix-O and your brand's chief strategy bartender: mixing research, AI, brand strategy, and innovation insights into something your customers can actually use.
Guest Bartenders
When the brief calls for it, we bring in the best. Each guest bartender brings a distinct expertise — together we mix something none of us could alone.
Midee Chen（陳淑芬）
Light & Salt Consulting
Light & Salt Consulting
John Maxwell-certified coach, speaker, and trainer — one of the few in the Chinese-speaking world to hold this credential. With 25 years at Fortune 500 companies including Nike, PepsiCo Taiwan, and Dyson, Midee brings deep expertise in leadership development, consumer insight, and strategic growth.
Leadership Development · Team Transformation · Consumer Insight · Strategic Growth
Zoe Liaw
BI & Data Strategy Consultant
20 years of business analytics experience across Yahoo, Alibaba Group, and Youku Tudou — spanning Taiwan, the US, China, and APAC. Specialises in strategy-driven dashboard design, modular analytics frameworks, and making data accessible to non-technical teams. Fluent in translating data into business language that drives decisions.
BI Strategy · Data Analytics · CRM Planning · Decision Frameworks
More coming soon
Interested in joining the bar?
We're always looking for exceptional partners who bring unique expertise to our bar. If you're interested in collaborating with Mix-O, let's talk.
Pour with Us →